17. BRAND GLOBAL SUMMIT

Launched by the European Brand Institute in 2005 the event will be held in October 2021 for the 17th time, jointly with UNIDO, gathering participants including top decision-makers from politics, business, science, international organizations and diplomacy, as well as representatives of regions from more than 50 countries, to share knowledge and experiences for accelerating sustainable development through the branding of products and services.

This year we focus our attention on Brands for Change!

The event will showcase success stories and experiences of branding as an effective solution to support enterprises and regions, to achieve higher productivity, to diversify, and to attract investments. This yearly gathering also gives an insightful perspective on the global challenges for brands and international business, brand investments, innovations and brands; brands for resilience and growth as well as an outlook on the future challenges.